Quantcast
Channel: Vol. 2: design-management.de » automobile design
Viewing all articles
Browse latest Browse all 9

automobile design & the tension between cost and consumer preferences

$
0
0

in a recent article in the süddeutsche zeitung lutz fügener, professor for transportation design/3D-design at the fachhochschule pforzheim discusses new trends in collaboration between automobile designers and engineers.

he argues that the enforced cost pressures and the growing influence of international consumer markets also have an impact on designers and innovation circles in their professional area.

a very interesting article which argues beyond the classical “black & white” discussions in (automobile) design.


Viewing all articles
Browse latest Browse all 9

Trending Articles